Product website — SaaS (NY) · B2B

We design product websites and landing experiences for SaaS companies—focused on clear messaging, fast trust-building, and measurable conversion lift.

  • Focus: B2B SaaS product pages, onboarding flows, pricing clarity
  • Location: New York clients & remote teams
  • Typical outcome: +15–45% demo requests or trial signups
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Hero — Product landing preview

Core features we design

Feature: value proposition
Clear value proposition

We craft above-the-fold messaging that speaks to buyer intent and reduces time-to-action.

Feature: pricing clarity
Pricing & packaging

Tables and comparators designed to remove friction and highlight ROI for buyers.

Feature: onboarding
Onboarding funnels

Microcopy, flows, and sign-up funnels tailored for low-dropout activation.

Our UX process

  1. Discovery: Stakeholder interviews, analytics snapshot, competitor review.
  2. Strategy: Audience mapping, conversion hypothesis, content plan.
  3. Design: Wireframes → visual systems → interactive prototypes.
  4. Delivery: Developer-ready assets, QA checklist, launch support.
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Design process illustration

Selected case studies

Case: analytics SaaS
Analytics SaaS — Landing redesign

Result: 32% increase in demo requests after a targeted hero + social proof update.

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Case: security platform
Security platform — Pricing page

Result: clearer tiering, 18% lift in sign-ups for enterprise trial.

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Team & lead

Lead designer
Ava Thompson — Head of Product Design

Ava leads product design for B2B SaaS with a focus on usability testing, onboarding, and conversion-first interfaces.

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FAQ & technical notes

Discovery 1–2 weeks, design 4–8 weeks, handoff & QA 1–2 weeks. Timelines scale with scope.

We deliver Figma files, component specs, and an HTML/CSS style guide to accelerate implementation.

We follow WCAG AA patterns and advise on privacy and cookie flows for US-based SaaS compliance.

Packages & pricing (indicative)

Package What's included Lead time Starting
Launch Hero, value props, 3 sections, CTA optimization 3–4 weeks $8,000
Growth Full product site, pricing, onboarding flows 6–8 weeks $18,000
Enterprise Custom UX research, multi-region pages, A/B plan 8–12 weeks From $35,000
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Contact & small checklist

Quick project checklist
  • Primary goals & KPIs
  • Current analytics access
  • Brand assets & tone
  • Launch constraints
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Office (NY)

Available for onsite workshops in New York and remote engagements.

Email: Get2down@gmail.com

Phone: + (1) 703 554-98-76